EA Games has added a co-op mode to the upcoming Dead Space 3 and made it more action-oriented after research suggested some gamers found earlier titles in the horror game franchise too frightening to play through.
“We were doing research coming out of Dead Space 1 and 2 and we’re really proud of those products. We received feedback to understand how we can take the game out to even more consumers,” EA marketing executive Laura Miele told MCV in an interview published Friday.
Miele said product research suggested gamers “people felt far more comfortable playing it with someone else than they did doing it on their own,” so the publisher decided to add the co-op level.
“Personally, I would rather go to scary movie with my husband rather than sit at home with the lights out watching one on my own. We’re looking for that to reach out to consumers that perhaps were not open to Dead Space 1 and 2,” she told MCV.
The futuristic Dead Space series is characterized by dark corridors, pop-up baddies, and buckets of blood&151creator Glen Schofield has said of the original title that the goal was to create “the most terrifying game we could.” PCMag’s Jeffery L. Wilson recently ranked the original Dead Space as one of the 10 most violent video games of all time.
Miele said despite the tweaks, Dead Space 3 remains a horror survival game first and foremost. “The horror of Dead Space is still all there. It’s still true to its roots and no less scary,” she said.
Dead Space 3 was developed by Visceral Games and will be published by EA for Windows PCs, the Xbox 360, and the PlayStation 3, with a release date set for February 2013. It was announced earlier this year at E3 2012.
For more, see EA Launches Dead Space for iPhone and iPad, as well as the Dead Space 3 preview trailer and the slideshow below.
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